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Branding & Marketing Blog

The latest and greatest happenings. Some posts are about us, some about the work of others – we hope all is a good read!

Bailey's Thoughts on Marketing!  
10 years ago
Bailey Good – Head of D2D Comms

If you thought August 26 was a normal working Wednesday, think again.  It’s Dog Day, and Bailey Good, Head of D2D (Dog to Dog) Comms at James Good is sharing her thoughts on B2B marketing…

Ain’t no Greenpeace in Peru  
10 years ago
Greenpeace logo

They might well be the self-proclaimed “defenders of the natural world”, but it seems Greenpeace couldn’t give a stuff about ancient culture – as they callously left lasting marks all over a 1,500…

Time & Tide Wait for No Man  
10 years ago
Swansea Marina

Are you ready to capitalise on the opportunities presented by the Tidal Lagoon projects? As it’s looking likely that Swansea will be home to the world's first, man-made, energy-generating tidal…

Google Value Mobile-Friendliness  
10 years ago
Google values mobile friendly

Google are now giving preference to responsive web design when determining how websites should rank in their search results. There are many criteria defining ‘mobile-friendly’, but they’re all…

Rain Works… Rain-Activated Art  
10 years ago
Rainworks

Seattle resident, Peregrine Church, is creating art all over the streets of his notoriously rainy city, but his ‘Rain Works’ are only visible in wet weather, thanks to the super-hydrophobic stuff…

Volvo Sprays it Safe with LifePaint  
10 years ago
Volvo life paint

Who better to release a product promoting road safety than Volvo? LifePaint, a spray-on ‘paint’ is invisible in daylight but glows brightly in the beam of car headlights, so it’s being used on…

Lexmark - Out of Focus?  
10 years ago
Lexmark logo

Clearly, Lexmark had to adapt or die, but their attempt at repositioning provides anything but the ‘focus’ and ‘clarity’ they intended. Did somebody fixate on focus and clarity, manifest it through…

Keep up? Of Course You Did!  
10 years ago

Honda pushes the boundaries yet again, and this time brought us along for the ride –  testing the boundaries of human cognition with its latest ad, Keep Up. But we think Honda has pushed…

BT’s Re-designed Router Box: It’s Good to Talk (About).  
10 years ago
BT Router Boxes

One of our favourite winners in this year’s dba Design Effectiveness Awards is BT’s redesigned router box ‘Hub 5’. Instead of needing a courier, Hub 5 can go by post, cutting the obvious expense, the…

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If you think your business could benefit from a clear sense of purpose or the performance of your marketing could be improved – we’d like to talk.

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