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Lipton Millionaire

A fresh way of tackling the challenge of brand consistency by engaging and incentivising creatives to have a clear understanding of the brand's usage guidelines.
Link: www.ddbi.com.hk/awards/lipton/millionaire/
Source: The Weekly Wire

15 years

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Brand Snippets
Branding
Identity
Why Is Cultural Fit So Important?
3 years ago
Why Is Cultural Fit So Important?

Cultural fit is determined by shared beliefs and behaviours … mutual understanding and a natural alignment around the stuff that really matters. Consider the immense satisfaction you feel when you…

B2B Marketing Masterclass Series
3 years ago
A woman presenting in front of a large screen. The back of two people watching.

If you’re a leader struggling to find the right way to market your company, it might be beneficial to take a pause from ‘doing’ and invest some time in strategic thinking. At a time when the world is…

Good for the Soul – Free Strategic Marketing Support
4 years ago
James Good marketing conversation in a cafe with a man and woman.

We want to leverage our marketing experience and expertise to make a positive difference... and feed our own soul! How it Works: 3 for a Fee = 1 for Free! For every three fee-paying clients, we’ve…

If you think your business could benefit from a clear sense of purpose or the performance of your marketing could be improved – we’d like to talk.

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London. W1C 1AY

Swansea - 01792 879968

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contact@jamesgood.co.uk

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